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Modeling an Urban Agriculture Business, Day-Long Intensive

  • Brooklyn Grange Flushing Avenue & Clinton Avenue Brooklyn, NY 11205 (map)
100.00
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Event Description: 
Anastasia Cole Plakias, Co-Founder of Brooklyn Grange, will walk participants through the different contemporary models of urban agricultural businesses, with a focus on New York City, and present a framework for thinking creatively about opportunities for farming in cities. This day-long intensive course will take place at our Brooklyn Navy Yard Farm and will include a farm-fresh lunch, lots of coffee, and a happy hour Q&A–so come prepared to ask Anastasia everything you've ever wanted to know about starting a farm in the city! 

Class will start in the morning in our indoor classroom, followed by lunch around a communal table. The afternoon will kick-off with an hour long farm tour and then we'll move back inside where we will look at a few case studies of existing projects. You'll then have a chance to work in small groups to develop hypothetical opportunities into the first drafts of business plans. We'll end the day back up on the roof where you will present your plans to the class while sharing a beverage and taking in one of the best views of the manhattan skyline! 

Anastasia will cover a range of topics, including: different business entities a budding urban farmer might consider; the various goals, benefits and challenges of urban agriculture; the range of physical models–from Controlled Environment Ag (CEA) to soil-based farming–and business structures, and how each one addresses respective goals and challenges; various enterprises for the diversified urban farm, from flowers to bees to mushrooms to events, and more! 

We recommend this session particularly to those folks hoping to launch their own business or social enterprise in a big city, operators looking to diversify their organization, or anyone generally interested in urban ag. From urban planners and farmers, developers and community organizers alike, attendees will leave with a new perspective on how to design financial stability, ecological sustainability, and social value into their business plan. 

Tentative Schedule:
10am: Welcome, coffee, introductions
10:30am - 12pm: Indoor presentation
12pm Lunch
1pm: Farm tour
1:45pm: Coffee, Class resumes, group exercises
3:45pm: Back to the roof for afternoon beverages and student presentations
5pm: Farewell


This class will take place at our Brooklyn Navy Yard Farm. Detailed directions can be found by following the link below. 


PLEASE NOTE: Unless otherwise specified, Brooklyn Grange will not provide credit or refunds for tickets purchased on our website for a workshop, dining event, yoga class, tour, or other ticketed event.  Events take place rain or shine. Please understand that buying a ticket to one of our events is no different from buying a concert ticket, theater ticket, or movie ticket. You are always welcome to gift your class to a friend if you cannot make it!

WORKSHOP SCHOLARSHIPS 
Please let us know if you would like to attend but are unable to do so due to registration fees. We are happy to extend a discount or full scholarship to low income members of our community. If you know an organization or an individual who might be well served by this program, please tell them to reach out to us via email at Events@BrooklynGrangeFarm.com. Brooklyn Grange recognizes that everyone’s situation is unique and we understand that there are circumstances beyond income, but please consider that we have our own bottom line to hit, and an ecosystem whose health depends on the financial sustainability of our organization. Please consider your privilege (ie. education, generational wealth, parental and community support, partnership status and other circumstances that may offer you a safety net which allows more resilience when financial setbacks occur)* before reaching out. Note that we we may ask for proof of income before we are able to make a determination of eligibility.

*Thank you to our friends at Farm School NYC for this language.